The X Report - Report - Page 19
When it came to X: by micebook, Ten Travel was
instrumental in shaping the experience.
For Marcos, the event was more than just a
showcase – it was a turning point for how the
north is perceived.
“I don’t think we could have showcased the
north of Tenerife any better. The buyers were the
perfect mix – from young, dynamic agencies to
experienced professionals. That balance fits the
north, because we’re not about mass; we’re about
the select.”
He adds: “What we did with micebook also sent a
clear signal to local suppliers – that this region has
real potential, especially with the opening of the
Gran Hotel Taoro.
Now venues and restaurants are coming to us
inspired, wanting to do things differently. That’s
exactly the shift we hoped for.”
19